Official WhatsApp Business API for Saudi businesses
Saudi customers find you on TikTok, Snapchat and Instagram, then ask their questions on WhatsApp, usually in Arabic. BrokLeads connects your number to the WhatsApp API, Meta's official Cloud API, so your whole team in Riyadh, Jeddah or Dammam can answer it. The web app can be switched to Arabic; the mobile app follows in its next update.
Do I need a BSP for the WhatsApp Business API in Saudi Arabia?
No. A Business Solution Provider is one route, but you can also connect your own number to Meta's Cloud API through Embedded Signup inside a platform such as BrokLeads. Your WhatsApp Business Account stays in your Meta business portfolio, Meta bills message fees to you directly, and nobody resells you message credits.
What's different about WhatsApp sales in Saudi Arabia
In the Kingdom, the path to a sale is short: a video ad, then a chat. Buyers see a TikTok or Snapchat ad, tap through to WhatsApp and ask in Arabic, often by voice note. Teams that run telesales from one company number soon outgrow the WhatsApp Business app: one phone, no owner per chat, and no link between the conversation and the lead in your CRM.
BrokLeads puts the number in a shared team inbox, creates a lead from every new chat, and shares leads fairly across agents. TikTok lead ads and Meta lead ads arrive in the same list. Snapchat lead ads aren't supported. The web app can be switched to an Arabic interface (the mobile app follows in its next update), and agents chat with customers in Arabic as usual. For the full CRM picture, see CRM software in Saudi Arabia. Meta's per-message rates for Saudi numbers are in the FAQ below; for the full breakdown, read WhatsApp Business API pricing in 2026.
What your team gets on the official API
Arabic interface option, Arabic conversations. Onboarding over video call is free.
One company number
Every agent answers the same +966 number, and each chat has one owner.
Templates you write and approve in Arabic
Write your own Arabic templates, submit them to Meta from BrokLeads and see when they are approved.
Voice notes and media
Play customers' voice notes, record your own reply, and send photos, videos and PDFs back.
TikTok leads alongside
TikTok and Meta form leads land in the same list as WhatsApp chats.
How do I get the WhatsApp Business API in Saudi Arabia?
A Meta business portfolio
The portfolio behind your Meta ads works. Meta may ask you to verify the business, for example with your commercial registration.
A +966 number not on WhatsApp
Use a new number, or delete the existing one from the WhatsApp Business app first. Its chat history won't transfer.
Display name review
Choose a display name that matches your business. Meta reviews it before customers see it.
Payment on your WhatsApp account
Meta bills message fees to a payment method on your WhatsApp Business Account, not through BrokLeads.
Service messages from 1 October 2026
Meta charges per message by category and the customer's country. Until 30 September 2026, replies inside the 24-hour window were free; from 1 October 2026 Meta charges for them too. Check Meta's current rate card before you budget.
The features behind it
How much does BrokLeads cost in Saudi Arabia?
Starter
For a small sales team getting every lead and chat into one place.
- All core features
- 1 workspace with 1 WhatsApp number
- Setup call and guides
- Email and WhatsApp support
Not included: Meta Conversions API, Messenger and Instagram inbox, AI suggestions.
Growth
For teams running Meta and TikTok campaigns every week.
- Everything in Starter
- Up to 3 workspaces, each with its own WhatsApp number
- Meta Conversions API
- Guided setup: forms, number, templates, routing
- Priority WhatsApp support
- AI suggestions on request
- Messenger and Instagram inbox: coming soon on Growth and Business
Business
For larger teams and multi-branch businesses.
- Everything in Growth
- Up to 10 workspaces, each with its own WhatsApp number
- Team training and campaign mapping
- Named account manager
Enterprise
25+ users, by quote.
- Volume pricing
- Invoice and bank-transfer billing
- Custom onboarding
- Quarterly reviews
Per user per month, excluding 15% VAT. Pay yearly and get two months free. WhatsApp messaging fees are billed by Meta directly to your WhatsApp Business Account at Meta's published rates. BrokLeads adds no markup and no per-number fee.
Free trial: 7-day free trial, extendable on request. The trial has all Starter-level features for a small team, with one workspace and one WhatsApp number. Meta's messaging fees apply to the messages you send. The response-time report is on by default in a trial workspace, for owners and managers. WhatsApp broadcasts are not part of the trial unless we enable them for your trial workspace on request. It does not include the Meta Conversions API or the Messenger and Instagram inbox (coming soon on Growth and Business), and the AI assistant is switched on only on request.
Questions we hear a lot
How much does the WhatsApp API cost per message in Saudi Arabia?
Meta's list rates for a Saudi (+966) number, effective 1 October 2026 (Meta's rate card, checked 26 September 2026), are USD 0.0576 per marketing template and USD 0.0107 per utility, authentication or service message. Each number gets 1,000 free service messages a month. Rates follow the customer's country, not yours, and change quarterly, so check Meta's current rate card before you budget.
Is BrokLeads available in Arabic?
As an interface option, yes. The web app can be switched to Arabic with a right-to-left layout, per user or as a workspace default (see Arabic interface); the mobile app follows in its next update. The Arabic text is machine-drafted and still awaiting a native review, and emails and notifications aren't translated yet, so tell us about anything that reads wrong. Your agents also chat with customers in Arabic on WhatsApp as usual, and you can submit Arabic message templates to Meta from BrokLeads. This website is in English.
Does BrokLeads capture Snapchat lead ads?
No. BrokLeads captures TikTok, Facebook and Instagram lead ads, website forms and WhatsApp chats. Snapchat leads can be added by hand, and customers who tap from a Snapchat ad through to your WhatsApp become leads automatically.
Does BrokLeads connect to Salla or Zid?
No. There's no Salla, Zid or other store integration, and no order confirmation. BrokLeads is built for conversations and leads: answering enquiries, following up and recording the sale.
Can our Riyadh and Jeddah branches have separate numbers?
Yes, as separate workspaces. Each workspace connects one number, with its own team and leads, in SAR and on Riyadh time, and managers switch between them from one login.
How much does BrokLeads cost in Saudi Arabia?
SAR 45 per user per month on Starter (minimum 2 users), SAR 65 on Growth (minimum 5) and SAR 95 on Business (minimum 10), excluding 15% VAT. Every plan has every core feature; Growth and Business add more workspaces, the Meta Conversions API and guided setup. Meta bills its WhatsApp message fees to you separately.
Connect your Saudi number to the official API
A 30-minute video call to set up Embedded Signup, templates you write and approve in Arabic, and your team.