BrokLeads
Lead capture software

Every lead from your ads, website and WhatsApp, captured in seconds

BrokLeads pulls in leads from Facebook and Instagram lead ads, TikTok lead ads, your website and WhatsApp the moment they arrive, then hands each one to the next agent in line.

Quick answer

How does BrokLeads capture leads?

BrokLeads receives leads automatically from Facebook and Instagram lead ads, TikTok lead ads, your website forms and new WhatsApp chats as soon as they arrive. Repeat enquiries are matched to the existing contact by phone or email, and each new lead goes to the next agent in that campaign's round-robin.

Capture

Which lead sources can BrokLeads capture?

Each Meta lead keeps the page, form, campaign, ad set and ad it came from, so you can see which spend brings customers and which brings only form fills.

Facebook & Instagram lead ads

Instant forms captured in real time from every page you connect, plus up to 90 days of past leads.

TikTok lead ads

TikTok instant-form leads by webhook, with a sync every two minutes as a safety net.

WhatsApp

Every new chat to your business number becomes a lead automatically.

Website forms

Add one script to your site or landing page. UTM tags, gclid and fbclid are kept.

Calls, walk-ins & referrals

Add phone calls, walk-ins and referrals by hand, so every customer is in one list.

Route

The right agent gets the lead, and it keeps moving

Assigned the moment it arrives

Captured leads go straight into round-robin distribution: the next agent on that campaign gets the lead, with a push alert if they use the mobile app. No downloading, forwarding or claiming.

  • One rotation of agents per campaign
  • Daily and total lead caps per agent
  • Skips agents who are inactive or not taking leads
How lead distribution works
Campaigns for a home-services team in BrokLeads, each with its agents and auto-assign status (demo data)

One customer, one record

Repeat enquiries are matched to the existing contact by phone number or email, so the customer's leads, notes, follow-ups and chats stay in one place instead of scattered across agents.

  • Full activity history on every lead
  • Repeat WhatsApp chats stay with the same agent
A lead record in BrokLeads with its source, campaign, assigned agent and status, from a home-services team (demo data)

Recover Facebook leads you missed

Connected your page after a campaign started? Import up to 90 days of Facebook and Instagram lead-form submissions that never reached the CRM, then distribute them or leave them for a manager to assign.

Facebook lead ads CRM
The BrokLeads lead list for a home-services team, with source, status and filters (demo data)

The details that keep leads moving

Push alerts

Agents using the mobile app get the lead on their phone the moment it's assigned.

Assignment log

See who received each lead, when, and why it moved to someone else.

Campaign tagging

Every Meta lead carries its campaign, ad set, ad and form IDs.

Separate workspaces

Each branch or business runs its own agents, campaigns and lead pools.

Results back to Meta

The Conversions API can tell Meta which leads qualified and which bought.

Website attribution

UTM tags, gclid and fbclid are saved with every website lead.

Why it matters

Lead capture from Facebook, TikTok, your website and WhatsApp

Most small sales teams in Pakistan, the UAE and Saudi Arabia get their leads from the same few places: Facebook and Instagram lead ads, TikTok, a website form and WhatsApp. A clinic in Dubai, an online store in Lahore and an institute in Karachi all hit the same problem after the form: someone downloads a CSV, pastes it into a sheet or a WhatsApp group, and agents pick the leads they like. By then the customer has already spoken to a competitor.

BrokLeads connects to Meta and TikTok through their official lead webhooks, so each submission becomes a lead in seconds, tagged with its source. Round-robin lead distribution then assigns it to the next agent on that campaign. Meta only keeps lead-form data for 90 days, so getting every lead into your own CRM also protects the leads you've paid for. See how it works for Facebook lead ads and TikTok lead ads.

FAQ

Questions about lead capture

How fast do Facebook leads arrive?

BrokLeads receives Facebook and Instagram lead-form submissions through Meta's real-time webhook, so a lead usually appears within seconds of being submitted and is assigned straight away.

Do TikTok lead ads work the same way?

Yes. TikTok instant-form leads arrive by webhook, and BrokLeads also checks TikTok every two minutes so a missed webhook doesn't mean a missed lead.

Can I connect more than one Facebook page?

Yes. Connect every page you advertise from. Each lead keeps the page and form it came from, and you map forms to your BrokLeads campaigns once.

How are leads assigned to agents?

Each campaign has its own round-robin rotation of agents, with optional daily and total caps per agent. Leads that don't belong to a campaign go to your WhatsApp or website pool.

Can I import leads from a spreadsheet?

Yes. Managers and owners can import a CSV or Excel (.xlsx) file with column mapping, a duplicate check and a downloadable file of rejected rows. See lead import. Imported contacts start without marketing consent.

Can I import old Facebook leads?

Yes. You can import up to the last 90 days of lead-form submissions that aren't already in the CRM, and choose whether to distribute them or leave them for a manager to assign.

Do agents need the mobile app?

No, agents can work entirely on the web. The mobile app (Android app on Google Play; iOS coming soon) adds push alerts so agents can call a new lead from wherever they are.

See your own leads routed live

We'll connect a test form in the demo and show a lead reaching the right agent.