Real estate CRM for Dubai and UAE brokerages
Dubai buyers find you through Meta and TikTok ads, portals and WhatsApp, and they expect a reply in minutes. BrokLeads captures every ad and WhatsApp enquiry, hands it to the next agent in line, and keeps the whole conversation on your brokerage's number.

What should a real estate CRM do for a Dubai brokerage?
It should get every enquiry to an agent within minutes and keep the conversation on the brokerage's number. BrokLeads captures Facebook, Instagram and TikTok lead ads and WhatsApp chats as they arrive, assigns them by round-robin or by rules on budget, city or language, and lists stock in AED and square feet. It has no direct Bayut or Property Finder integration yet.
Selling property in Dubai and the UAE
Dubai is a lead-volume market. Off-plan launches, ready and secondary units, and buyers investing from abroad mean enquiries arrive around the clock from Meta and TikTok ads, portal listings and WhatsApp, in English, Arabic and many other languages. The brokerages that win are the ones that reply first and never let an enquiry sit on one agent's phone.
BrokLeads captures ad leads the moment they arrive, rotates them fairly between your agents with daily caps, and gives the team one shared WhatsApp inbox on Meta's official platform. Set a Dubai branch to AED and Gulf Standard Time, and see cost per lead for every campaign next to the leads it produced. Selling something other than property? See CRM software in the UAE.
What Dubai brokerages get on day one
Set up over video call with our team. Onboarding is free.
Meta & TikTok lead ads
Facebook, Instagram and TikTok instant-form leads arrive in real time, tagged with campaign and ad.
One brokerage WhatsApp
Every agent replies from the brokerage number; managers transfer chats with the full history.
Round-robin per launch
Each project or campaign gets its own rotation of agents, with daily and total caps.
What should a Dubai brokerage look for in a CRM?
AED, square feet and Gulf time
Each branch has its own currency and timezone, so a Dubai branch works in AED on Asia/Dubai time, with apartments, villas and plots in square feet or square metres.
All seven emirates
Dubai, Abu Dhabi, Sharjah, Ajman, Ras Al Khaimah, Fujairah, Umm Al Quwain and Al Ain are built in as locations. We add your communities and projects during onboarding.
Portal enquiries, honestly
There's no direct Bayut, Property Finder or Dubizzle feed yet. Portal buyers who message you on WhatsApp become leads automatically; other portal enquiries are added by hand with their source.
Arabic interface option, any chat language
The web app can be switched to Arabic (the text is machine-drafted and awaiting native review; the mobile app follows in its next update). Agents chat with buyers in Arabic, English or any other language on WhatsApp, exactly as they do today.
The features behind it
“We stopped losing leads overnight. BrokLeads routes every inquiry to an agent before the client puts their phone down.”
How much does BrokLeads cost in the UAE?
Starter
For a small sales team getting every lead and chat into one place.
- All core features
- 1 workspace with 1 WhatsApp number
- Setup call and guides
- Email and WhatsApp support
Not included: Meta Conversions API, Messenger and Instagram inbox, AI suggestions.
Growth
For teams running Meta and TikTok campaigns every week.
- Everything in Starter
- Up to 3 workspaces, each with its own WhatsApp number
- Meta Conversions API
- Guided setup: forms, number, templates, routing
- Priority WhatsApp support
- AI suggestions on request
- Messenger and Instagram inbox: coming soon on Growth and Business
Business
For larger teams and multi-branch businesses.
- Everything in Growth
- Up to 10 workspaces, each with its own WhatsApp number
- Team training and campaign mapping
- Named account manager
Enterprise
25+ users, by quote.
- Volume pricing
- Invoice and bank-transfer billing
- Custom onboarding
- Quarterly reviews
Per user per month, excluding 5% VAT. Pay yearly and get two months free. WhatsApp messaging fees are billed by Meta directly to your WhatsApp Business Account at Meta's published rates. BrokLeads adds no markup and no per-number fee.
Free trial: 7-day free trial, extendable on request. The trial has all Starter-level features for a small team, with one workspace and one WhatsApp number. Meta's messaging fees apply to the messages you send. The response-time report is on by default in a trial workspace, for owners and managers. WhatsApp broadcasts are not part of the trial unless we enable them for your trial workspace on request. It does not include the Meta Conversions API or the Messenger and Instagram inbox (coming soon on Growth and Business), and the AI assistant is switched on only on request.
Questions we hear a lot
Does BrokLeads integrate with Bayut or Property Finder?
Not directly yet. Buyers who reach you from a portal on WhatsApp become leads automatically on your brokerage number, and other portal enquiries can be added by hand with their source, then assigned and followed up like any lead. Website forms and tools that can send a webhook can post leads in directly.
Is BrokLeads available in Arabic?
The web app can be switched to Arabic with a right-to-left layout (see Arabic interface); the mobile app follows in its next update. The Arabic text is machine-drafted and still awaiting a native review, and emails and notifications aren't translated yet. Your agents can chat with buyers in Arabic on WhatsApp, and our team can help you set up Arabic WhatsApp message templates.
Can we work in AED and square feet?
Yes. Each branch has its own currency and timezone, so a Dubai branch shows prices in AED on Gulf Standard Time, and listings can use square feet or square metres.
Where is your team based?
BrokLeads is built by Teknoesis in Lahore, Pakistan, one hour ahead of the UAE. Everything runs online: onboarding and training are done over video call, and support is on WhatsApp.
How much does BrokLeads cost?
BrokLeads is priced per user per month: from PKR 1,499 in Pakistan, AED 49 in the UAE and SAR 45 in Saudi Arabia, excluding tax, with a minimum of 2 users. Every plan has every core feature and free onboarding, and Meta bills WhatsApp messaging directly with no BrokLeads markup.
See BrokLeads with your Dubai leads
A 30-minute walkthrough with your own campaigns and team.